Blending Art and Science: How Creativity Fuels Brain Health with Genein Letford, M.Ed.
Join us in an insightful conversation with Genein Letford, M.Ed., a national thought leader in brain health and creativity. As an award-winning businesswoman and educator, Genein delves into the concept of ‘prismatic leadership,’ intercultural creativity, and neurosomatic creativity.
She shares her journey from teaching to founding Cafe Strategies, a company that empowers organizations through the arts and neuroscience.
Learn how creativity impacts cognitive flexibility, problem-solving, and emotional regulation, and how integrating arts into everyday life—regardless of one's background or profession—can enrich brain function.
Genein also addresses the importance of accessible arts education for all, advocating that creativity is a vital skill in today’s fast-evolving world.
Dive deep into how music, movement, and the arts not only enhance brain health but also foster social connections, promote adaptability, and include different cultural perspectives.
Don't miss this opportunity to explore how to unleash your own creative potential and thrive in every aspect of life.
00:00 Introduction to Janine Letford and Her Work
01:38 Genein's Journey into Creativity and Brain Health
05:02 Defining Creativity and Its Importance
07:26 Neurosomatic Creativity Explained
10:10 The Role of Arts in Brain Health
14:06 Overcoming Creative Barriers and Healing Through Arts
17:53 Practical Steps to Engage in Creative Activities
21:31 Future of Creativity and Brain Health
25:31 Rapid Fire Questions and Final Thoughts
Resources:
- Learn more about Genein’s work at CAFFE Strategies on her website
- Explore the Lyrics N’ Leadership offerings
- Connect with Genein on LinkedIn
- Check out Genein’s books on her website
- Watch “How Do Our Brains Handle Grief” a TedX talk by Dr. Mary Frances-O’Connor, Ph.D.
Genein Letford
CEO, Author, Speaker
As the 2019 LA Lakers Business Woman and the 2015 CA Charter Teacher of the Year, Genein is a national thought leader in building brain capital through the arts and the creator of the concept of ‘Prismatic Leadership’, ‘Intercultural Creativity® and NeuroSomatic Creativity®’. She is the Founder and Chief Creative Officer of CAFFE Strategies, which is a consulting, coaching and training company that trains C-Suite executives and employees to create sustainable organizational equity and inclusion strategies, based on neuroscience, while unleashing their innovative thinking for themselves and in their businesses. In addition to writing many books on creativity and the brain, she also co-founded Lyrics ’N Leadership Institute, which uses the work and music of iconic artists to teach life and leadership skills.
